Purity Day & Night Cleanser


180 ML


This gentle cleanser removes impurities, pollutants and make-up whilst also revitalising and hydrating the skin.

This effective formula activated with Aloe Vera and Pre & Probiotics makes the skin feel hydrated and refreshed, and delivers a bright, glowy and dewy finish.

100% natural-origin ingredients

Dermatologically tested

100% recyclable packaging

Remove impurities

Balance the complexion

All skin, including sensitive

Tested & approved

86% found the application easy, with a non-sticky finish
*tested over 50 people over 4 weeks of use (ref)

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Inur is committed to providing full transparency on the formula of its products.

The care fact of Purity highlights the active ingredients, nutrients, and vitamins that make this cleanser the perfect ally of your skin’s wellbeing.

Purity has a plant-based formula with 5% of active ingredients with Aloe Vera from Jeju Island, and Pre & Probiotics.

Aloe Vera from Jeju Island is a cooling plant extract, rich in 8 vitamins – A, B1, B2, B3, B6, B12, C, and E – that boosts hydrating and soothing benefits for the skin. Its anti-inflammatory and brightening properties help to rebalance the complexion, while donating nutrition to the skin.

Pre & Probiotics protect and balance the skin’s health, thanks to the antioxidant properties of vitamins B1 and B2, and proteins. Xylitol is a Prebiotic that significantly moisturises and restructures the skin barrier, providing nutrition to good skin’s bacteria.

A thorough cleansing of the skin is vital to begin or end any daily skincare routine. Purity is the first essential step to prepare the skin.

Morning and evening, dispense the cleanser onto a cotton pad and gently pat into skin until any make-up or pollution residues are removed.

For an improved result, apply a dab of our Breathe Day Cream in the morning or a shot of one of our night serums in the evening.

Our micro-nutritionist Valérie Espinasse is answering to all your common questions about the product to improve your skin’s health.


How should I complete my routine with nutrition tips?

To have a skin without imperfections, it would be good to avoid a diet that is too fatty and too rich in sugar.

What are the key actions of Aloe Vera?

Aloe vera is your multi-tasker. If you’re looking to combat daily stressors, this nourishing powerhouse is the answer. Packed with a rich dose of nutrients and vitamins, it not only plumps and gives an enviable glow, but it also gives an impressive hydration boost thanks to its incredible water retention abilities. The Aloe Vera in our cleanser helps to avoid dry skin revealing it softer after cleansing.

Which is the role of Pre & Probiotics for the skin’s health?

Pre & Probiotics are your skin harmoniser. Take care of your skin’s microbiome for an all-round balanced and happy complexion thanks to these good nutrients that promote the healthy bacteria of your skin to protect and give a more unified glow and even tone. The presence of Pre & Probiotics in our cleanser, helps keeping your skin’s microbiome balanced even after cleansing.

How do I know if this product is good for my skin health?

Purity is suitable for all skin types, including dry, oily and more sensitive skin.

The combination of ingredients makes this cleanser suitable for all skin concerns, particularly dehydration, oily and blemish-prone, and sensitiveness. The presence of 100% vegan and natural-origin ingredients, such as Aloe Vera, Pre & Probiotics, contributes to nourish the skin, balance excess oil and tight pores, as well as to reduce any redness and inflammation. With its fresh-water texture, it gently cleanses without irritating, leaving the skin hydrated and smooth.

Fragranced with a natural and non-synthetic blend of Rosemary and Citrus Lemon, its freshwater texture awakes your skin and makes it feel revitalised.
Water, Aloe Barbadensis Leaf Extract, Polyglyceryl-4 Caprate, Pentylene Glycol, Propanediol, Glycerin, Galactomyces Ferment Filtrate, Betaine, Sodium Citrate, Levulinic acid, Sodium Levulinate, Xylitylglucoside, Anhydroxylitol, Sodium Phytate, Xylitol, Citrus Limon (Lemon) Peel Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Glucose, Glyceryl Caprylate, Citrus Aurantium Dulcis (Orange) Peel Oil, Litsea Cubeba Fruit Oil, Lavandula Angustifolia (Lavender) Oil, Citric Acid, Citrus Aurantium Bergamia (Bergamot) Fruit Oil.

Customer Reviews

Based on 14 reviews
Athalia Hernandez
Amazing skincare products!

I received 3 of their skincare products and wow! They feel amazing on the skin. If you’re looking into purchasing, please do! They’re amazing! The cleanser feels and smells so good! It takes away any left over makeup. Leaves your face feeling so refreshing! Not to mention it has great benefits for your skin. If you’re looking for a good quality miscellar water, GET THIS ONE!!!


Such a great product, perfect for my skin x

Face cleanser

Just started to use wanted a morning cleanser. I have dry skin and this cleanser leaves my skin feeling soft with no dryness loving it so far

A natural feel toner

I just started to use this, feels nice on yout skin, has a nice aloe vera scent. It did not dry out my skin and I discovered Inur through social media. I will continue to use and see the effect on my skin, so far I am happy, thank you.

Emma Salter

Has left my skin feeling so soft

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